STAPLES@WORK
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ConceptThe office superstore STAPLES has been operating in Germany for 15 years now, and every day the company’s expert staff help countless customers to fulfil all their office needs.
STAPLES has come up with a special way to reward them for their loyalty: from now on, holders of the store’s card for businesses will receive the complimentary STAPLES customer magazine complete with a four-page pull-out with coupons for the store. STAPLES@WORK is published twice a year with a print run of 117,000 copies and is available to customers instore as well as being sent to business-card customers. In addition, a twelve-page newsletter - a condensed version of STAPLES@WORK – is sent out to the company’s 100,000 business customers. |
International contactsProject Manager
Editorial
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