Prepress

BRINGING THE ESSENCE OF A BRAND TO LIFE
A magazine sources its photos, illustrations and graphics from the most diverse sources. The prepress team adjusts the pictures to suit the client’s desired colour palette. They make skin tones warmer, the sky bluer, dramatic scenes more expressive to enhance the message and story of the article in question. Advertising, too, comes from various sources, and the compatibility of each ad is checked using special software, in order to achieve optimum print quality.
The prepress department uses the most up-to-date plotters to simulate various paper types, and can therefore carry out precise colour checks before the publication goes to print. Photo montage and retouching are other areas of expertise in this department – perhaps not surprising, considering some of the team are also professional photographers.
Our core team has worked in the PMI prepress department since its establishment in 2003, and continues to keep up-to-date with all the most widespread image processing programmes.
